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Frequently Asked Questions About Nur76®

This page will help you with answers to questions you or your customers may ask regarding Nur76 products. If you have any other question please e-mail us and we will be more than happy to answer.

FAQ: General Questions on Nur76

Q. Does Nur76 products contain any Animal derivatives?

A. All Nur76 products are made from natural plant extracts. To view ingredient list please click here

Q. I have eczema all over my face and unfortunately I also have wrinkles which make my overall complexion worse, will any of Nur76 product heal eczema?

A. There are many types of skin disorders, we will soon be launching latest skin care products for different types of skin disorders. All products will be clinically tested and proven to work which will be recommended by dermatologist and Doctors. Presently we do not have products available to cure skin disease such as eczema. Please view: FAQ Skin Disease.

Q. What is the difference between Nur76 Original and Advance?

A. The difference with the Nur76 Advance serum is that it paralyses the muscles for more longer time than the Nur76 Original Serum therefore the results are more better for the long term. In our clinical trial, results was visibly noticeable within a week of usage. With the added ingredients Hexapeptide-3 vitamin B5, Collagen and Vegetal Ceramid the skin has 40% more firmness than the Nur76 original serum.

Clinical trials for the Nur76 Advance serum was sent to all previous volunteers (500) who participated in the last trial for Nur76 Serum and 192 new volunteers between the age group of 25- 57. In Clinical trial 90% commented that the Nur76 Advance serum had a faster effect on paralysing the muscles on face and The Anti Aging Gel Moisture made their skin more firmer and helped to reduce wrinkles further. The only difference is that the Advance serum brought result faster than the Nur76 Serum and result lasted much longer. The serums works very similar to Botox® Injection.

Q. Is it possible to use the Anti-Aging Serum with the skin lightening Serum?

A. It is not recommended to use both products at the same time although it will not cause any problems to your skin. We recommend to first try out the skin lightening products (can try Skin lightening for face, Fade out under eye circle and Skin lightening body lotion together as a package) after you achieve the desired result you can use the Nur76 Anti-Aging products. This is because results are better achieved as ingredients is more effective when one product is used at one time. Once one skin problems is solved, such as pigmentation problem, then you can try the Anti-Aging to fade any lines/wrinkles out.

FAQ: Nur76 Anti-Aging Products

Q. Hi, a friend of mine bought Nur 76 serum' back in DEC, and it seem to be working great. I just wanted to know are the effects (reducing wrinkles) a permanent feature even if you stop using the product, just say after you use it all), or is it as long as you use the product wrinkles will be reduced.

A. You can stop using the Nur76 Anti-Aging Serum once you get the desired look, however as your skin ages your lines/wrinkles are likely re-appear again. Our body is genetically coded to take part in the aging process. Presently there is no product available in this world weather it's plastic surgery or anti-aging product which will deliver a permanent look to last forever. So the best we can do is use products which will help to reduce the aging process.

What Nur76 Anti-Aging Serum does is that it provides collagen and right supplements for your skin to look younger and vibrant. The efficacy of the product is to relax the "laugh lines" around the mouth, eyes, and forehead, and to plump up the epidermis to smooth out little wrinkles and "crow's feet". The Nur76 Serum helps build collagen in your skin. With progressive aging, collagen in skin usually breaks down and normally less and less is naturally produced within the body. Component of collagen which makes up much of the material in between cells and provides structure to various organs, such as the eyes, joints and skin, Nur76 Serum Simply helps restore the collagen back into skin.

Q. Does Nur76 Advance Serum cause any itching/rash?

A. Nur76 Advance Serum contains all natural and powerful plant extracts which is very gentle to the skin but at the same time effective. There has been over 10,000 customers who have used this product there has been no report on any person experiencing any side effects such as itching. So the answer to this is it should not cause irritation if used properly. It is extremely important that you be sure to wash your face with tepid water thoroughly before applying, as interaction with other products may be the cause of any itching sensation if you have experienced. Please don't hesitate to contact us or your physician if you have any further problems or questions.

Q. Is Nur76 Serum Safe and approved?

A. Yes, it is made in a certified lab. Yes we manufacturer in a GMP, and audited facility.

Q. Can make-up be applied over Nur76 Serum?

A. Yes, you can use makeup after applying the Nur76 Serum. The serum absorbs very quickly. It is recommended you wait at least 1or 2 minutes before applying make-up.

Q. Should I shave before or after using Nur76 Serum?

A. You should apply Nur76 Serum after doing all of your morning facial care, including shaving.

Q. What time of day is best to use Nur76 Serum?

A. Once in the morning and once before bedtime, after cleansing your face.

Q. How soon will I notice positive effects on my skin?

A. Everyone has different skin type (elastin/collagen level different) so the time you will start to notice the difference can be between 7 to up to 90 days. Some people have reported their skin to feel smoother almost immediately. For very deep lines and creases, the change may take place over several months.

Q. Does Nur76 Advance anti-aging work for men?

A. Yes, in fact studies have shown that Nur76 advance anti-aging can dramatically improve the look of men's skin.

Q. Do I need a prescription for Nur76 advance Serum?

A. No, Nur76 advance Serum does not require a prescription. Because it is not a pharmaceutical product, you can obtain cosmeceuticals without prescription.

Q. Are there any side effects?

A. The only side effects reported so far have been younger-looking, smoother skin. If you have any questions or concerns, please contact us, or ask your dermatologist.

Q. Is the Nur76 Serum waterproof?

A. The Nur76 is absorbed rapidly and begins working immediately. However, if you wash your face again, or go swimming, or engage in a strenuous workout, you should re-apply the serum since its external protective benefits can wash away.

Q. Is Nur76 Serum safe for teenagers?

A. People of all ages have had success with Nur76 Serum. It is best use for people who are starting to show the signs of aging. Everyone have a different rate in the aging process, usually on average the first signs of aging shows after the age of 24.

Q. Is Nur76 Serum safe for all ethnicity?

A. All skin types and nationalities have had success with Nur76 Serum.

Q. Does Nur76 Advance Serum require an injection?

A. No - Nur76 Advance Serum is applied just like a skin cream.

Q. Does Nur76 Advance Serum work on very old people with deep wrinkles?

A. Nur76 Advance Serum works on anyone of any age above 16 - no matter how long you've had your wrinkles – whether it's been ten days or ten years. For very deep lines and creases, the change may take place over several months before you notice the change.

FAQ: Nur76 Skin Lightening Products

Q. How long does it take the Skin lightening to fade out dark pigmentation marks?

A. Nur76 Skin Lightening normally takes between 7 to up to 90 days to notice changes, this product gently and gradually fades out dark pigmentation marks. If you stop using the product we recommend you to use a good sun block to stop against any further damages to skin due to sun exposure, this will help any further dark marks from re-appearing on the skin surface.

Q. What happens to your skin, after you obtain the desired colour and discontinue the cream?

A. Once you achieve the desired result with using the Nur76 skin lightening, you can stop using Nur76 skin lightening, however you must use a good sun block to protect the skin from sun damage which causes pigmentation and other skin damages. The skin lightening will reduce dark pigmentation however the pigmentation can re-appear if protection such as sun block is not used.

Q. Does Nur76 Skin Lightening serum and cream contain any bleach or hydroquinone?

A. The ingredients are of natural plant extracts, and does not contain any dangerous chemicals such as bleach or hydroquinone. To view ingredient list please click here

Q. Are there any long term effects on skin using Nur76 Skin Lightening?

A. There are no known long term effects as the ingredients are all from plant extract, they work naturally with the skin.

Q. Can your skin colour become completely white like some celebrities like Michael Jackson?

A. No because the Nur76 Skin Lightening controls the level of melanin production not eliminate melanin production. The ingredients helps lighten the skin by inhibiting the production of melanin which causes darker skin colour & age spots. As the skin naturally renews itself every 4-8 weeks, old pigmented cells are sloughed off & cells with less melanin will be brought to the surface giving the skin radiant complexion.

Q. How old do you need to be to start using Nur76 skin lightening?

A. We recommend above age 16. People age at different rates usually people show the first signs of aging after the age of 24. Dark marks/spot and other skin problems due to aging start to appear on the skin surface. Skin especially under the age of 16 is usually youthful and vibrant because it is still developing and not in the process of aging. Also because the age being so young it may not be ideal age to decide on the reason for wanting to change the skin to a lighter shade. Please view psychology on skin lightening

Q. I am a Asian women and I have a lot of dark spots appearing on my cheeks, I know there are many Asians who have this same problem as me, can you please tell me why Asian people get these dark spots on their cheeks, and is there any way to prevent this from happening?

A. Asian skin tends to be smooth and pore less with yellow undertones. Asian skin is more prone to irritation. Commonly used preservatives, fragrances and alcohol suitable for Caucasian skin can actually cause irritation when used on Asian skin. Asian skin has larger pores than Caucasian skin. Asian skin has a greater need for daily exfoliation to minimize the appearance of pores and even out skin tone and texture.

Generally, hyper-pigmentation (dark spots) has an earlier onset than wrinkles and laxity (loss of firmness) on Asian skin. Pre-mature aging is less common. This explains why Asians are more concerned about skin lightening than they are about age spot treatment, which in turn is the concern of Caucasians. Skin colour becomes darker with age—a function of both melanin content and haemoglobin (red blood cells) level on the skin. The Japanese have the lightest skin tone, and therefore have low melanin content and skin redness. Indians have the darkest skin tone, and therefore high melanin content and skin redness. Filipino (Malay) skin is somewhere in between. More women consider their skin acne-prone and sensitive in the summer. But while acne-prone and sensitive skin go together, the younger ones skew to the former and the older to the latter. Skin moisture decreases with age, and is exacerbated in less humid months. While it is associated with less skin moisture and more irritation, Asian skin is generally in good condition during cooler months. This is perceived to be the result of reduced sun exposure, making skin colour lighter or less yellow, and improving bio mechanical properties (i.e. elasticity) and structures (i.e. collagen). There is a slight increase in skin oil at this time since oil glands are working harder to compensate for lower skin moisture. As a result, fewer wrinkles are observed. Skin turns yellowish with age. This is more pronounced in Chinese and Korean skin than other racial groups. However, Filipino (Malay) skin is most sallow to begin with. Asian skin oiliness is associated with humid environment as well as high usage of foundation/powder.

Now coming back to your question on how to prevent this from happening is to ensure to use a good sun block with at least SPF 15 UVA/U. Also to maintain or obtain good skin requires basic regimen: a healthy diet, exercise, plenty of water and eight hours of sleep contributes to looking healthy and beautiful. To protect yourself on a daily basis, we suggest using sunscreen of at least 15 SPF or more on your face and neck every day no matter the weather. Why? Getting into a routine means you won't miss a day. You need skin protection even if the day is cloudy (the sun's rays easily penetrate clouds). Click here to view best sun protection factor!

Q. I have dark circles under my eyes will the skin lightening serum for face do the same job as the "Fade out under eye dark circles" ?

A. The skin lightening for face is ideal to use on the face, you can use the skin lightening serum for under eye to get the same effect however we advise not to, because the skin around the eye area is more sensitive to the skin on your face so we formulated a serum which will work well around the eyes without any irritation and overall give you the result you are looking for. Click here to learn more about Nur76 "Fade out under eye circle".

Q. I have dark circle around my eyes which look deep and hollow will the "Fade out under eye circle" help?

A. There are many reason why people get dark circle, if the dark circles are caused from hyper-pigmentation the Nur76 Fade out under eye circles will help to reduce the dark pigmentation. To find out more about the different type of dark circle you have please click on this link!

To find out more about EYE BAGS and DARK CIRCLES and the reason why, and how to prevent or cure these problems - Please click here for more information!

Q. Is Nur76 skin lightening suitable for sensitive skin type?

A. Yes, it is suitable for all skin types, it does not cause any skin irritation or side effects. The ingredients are all natural plant extracts and has no known to cause no side effects on skin.

Q. I already have oily skin and the skin Lightening serum and cream feels a little bit oily, will this cause problems such as spot etc? Also I just need to add I put some serum around my mouth and I accidentally tasted it, it tasted very bitter, why is that?

A. The reason why the Nur76 Skin Lightening feels a little bit oily, is because this very oil is from 100% pure plant extract, we do not add anything artificial or any ineffective ingredients to make the contents look glossy. This ingredient itself provides its main effectiveness and it is stable in it's natural form to deliver 100% effective results when applied on the skin.

The main effectiveness of the products come from 2-3 oil type ingredients - such as Kojic & berryberry extract, they are low PH value ingredients. This oil extract contains 100% pure melanin inhibiting properties, we cannot reduced the oil feeling, because the effectiveness of the product will be reduced.

This special oil from plant extract has 100% active ingredients which are melanin inhibitors, and at the same time acts as a anti-aging protect ant, giving your overall complexion a radiant and smooth texture. The plants composition is similar to that of human blood plasma and seawater and, because its pH is the same as the human skin, it is extremely soothing and protective. It is a natural astringent!

The ingredients also help boost the production of new collagen in the skin where the dermis and epidermis meet, which improves skin firmness and elasticity. This oil is different from the oil you get in moisturising cream therefore it will not cause spots to appear on the skin surface, in fact it works opposite - it reduces spots from appearing on skin surface. Arbutin ingredient from plant extract gives three main properties; Whitening effects (skin lightening), anti- age effect and UVB/ UVC filter. Arbutin is used to prevent pigmentation and to lighten the skin tone. Also used to prevent liver spots and freckles, to treat sunburn marks and to regulate melanogenesis.

Nur76 Skin lightening ingredients is formulated 100% by plant extract, without any water. This is our guarantee to you. Magnesium Ascorbyl Phosphate, PG and Kojic, effective in preventing melanin production and help with anti-aging at the same time. They need to be oily type to be stable with the formulation, especially in original type, Magnesium Ascorbyl Phosphate are deep brown colour. All ingredients are very active and effective.

The reason why it taste a bitter some say it taste tangy it is because of Vitamin C and also because of the other ingredients such as plant extracts. It does not contain any artificial colour or flavours to make it smell nice or taste good. Basically this product delivers the results you are looking for, and unfortunately it cannot be glossy at the same time on the surface, as long as it works below the surface that's all that matters! :)

Q. Why do you add Vitamin C, isn't it more for eating than applying to your skin?

A. Vitamin C is one of the most widely used skin care ingredients. The variety of skin rejuvenation / anti-wrinkle products. Vitamin C can benefit skin in two important ways. Firstly, vitamin C is essential for the synthesis of collagen, a key structural protein of the skin. Adding vitamin C to a culture of skin cells (fibroblasts) dramatically increases the synthesis of collagen. Secondly, vitamin C is an antioxidant and can help reduce skin damage caused by free radicals. So, when vitamin C is properly delivered into skin cells, there is a good chance to reduce wrinkles and improve skin texture.

FAQ: Nur76 Slimming Pills

Q. Do I need a prescription to use Nur76 Slimming Pills?

A. You don't need a prescription. Because Nur76 Slimming Pills is made from all natural plant extract and contains nutritional supplement containing only the finest botanicals, there is no need to obtain a prescription. To view ingredient list please click here!

Q. Does the Nur76 Slimming Pills cause any side effects?

A. There is no known side effects as the slimming pills contains only plant extracts which work naturally with the body.

  • Has no known side effects.
  • Stimulant free
  • Create no "racing heart" or nervous feelings.
  • Manufactured from the finest plant ingredients
  • Suitable for Vegetarians

However you must take caution if the following applies to you:
Consult a doctor before use if you are under medical supervision. Pregnant or lactating women should consult a doctor before using any product. Discontinue use and consult a doctor if adverse reactions occur. Do not use if cap seal is broken. Not recommended for children/young teenagers. Keep out of reach of children.

 

Q. I feel really overweight but my friends say I look OK, Is the Rapid Action slimming pill be suitable for me?

A. The Rapid action slimming pills is only suitable for overweight people. Before taking any slimming pills we suggest you check you BMI (Body mass index).

Check your BMI: The healthy weight range is based on a measurement known as the Body Mass Index (BMI). This can be determined if you know your weight and your height. Frame sizes vary and it is difficult for any simple measurement to establish a person's frame. It is more accurate to recommend a weight range, rather than a specific weight for a given height. Here, we've made it easy for you. Simply check your height and weight and see what category you fall in.

Body mass index, BMI, is a number
generated by dividing your weight in kilograms by your height in meters squared.
Body mass index (BMI) = Weight (KG) / height (m)2
Underweight (<18.5), Ideal (19-24) , Overweight (25-29) , Obese (>BMI of 30 or greater)

 

Q How much weight can you lose in a week?

A. Every person is different, but, on average, most people who weigh 180-260 pounds can lose about 7-10 pounds a week with using Nur76 Slimming Pills. This fast weight loss rate is acceptable if you are at least 25 lbs overweight, but if you are 128 trying to get down to 122, you may not want to use these pills since you could lose too much weight too fast.

FAQ: Nur76 Green Pills

Q. Do I need a prescription to use the Green Pill with added MSM?

A. You don't need a prescription. Because "The Green Pill with MSM" is an all natural nutritional supplement containing only the finest botanicals, there is no need to obtain a prescription. To view ingredient list please click here

However you must take caution if the following applies to you:

However you must take caution if the following applies to you:
Consult a doctor before use if you are under medical supervision. Pregnant or lactating women should consult a doctor before using any product. Discontinue use and consult a doctor if adverse reactions occur. Do not use if cap seal is broken. Not recommended for children/young teenagers. Keep out of reach of children.

Q. Does the Nur76 Green Pills cause any side effects?

Nur76 Green Pill is an 100% natural whole food based supplement and should not upset your stomach.

Safety is very important to us. This product contains only 100% pure pharmaceutical grade ingredients and is regularly tested to ensure the safety and quality. Each ingredient has been approved as safe by the FDA and all appear on the FDA's GRAS (Generally Recognized As Safe) list. We maintain the highest standards for quality control and assurance of its products to ensure repeat purchases by consumers. This is a certified product. Each bottle is double sealed to ensure freshness and potency.

  • Alkalises the body making it more healthy and able to fend off disease.
  • Balances the pH of your body so it can work efficiently.
  • Energy and Vitality Supreme Greens makes a world of difference in your energy levels, your vitality and your health.

FAQ: Skin disease and what Nur76 works best for!

Dermatology: Managing common skin problems

For the ease of our customers we have specified some of the very common problems that can be helped by Nur76 products. These skin problems are very prevalent in the society and we have received hundreds of feedbacks on the efficacy of our products on these skin problems. These are beyond the already known benefits of our products on cosmetic improvements.

As a responsible company, who always puts the benefit of people at their first priority, we explain the basics of some other skin problems. We would like to add that we do not have sufficient evidence or positive feedbacks from our customers on the efficacy of our products on the below mentioned skin problems. We would suggest that you see your doctor before using any of our products for the below mentioned skin problems.

Before you begin searching for information on a particular skin condition, it's important to note research shows that a majority of skin diseases are caused by nutrient imbalances within the body. That's why dermatologists recommend high quality nutritional supplements to help prevent and treat skin problems.

Click here to learn more about: high quality nutritional supplements for body and skin.

Please note that all Nur76 products contain plant extract ingredients, the ingredients has no known side effects to cause any adverse reaction to skin or body. However we advise customers with any skin disease to contact their dermatologist/GP before using Nur76 products.

  • WORKS: Nur76 skin lightening works well on these problems.
  • WORKS: Nur76 Anti-Aging products works well on these problems.
Acne WORKS Grover's Disease Pityriasis Lichenoides
Acanthosis Nigricans Hair Loss - Alopecia Areata Pityriasis Rosea
Acrochordons Hair Loss - Androgenic Alopecia Pityriasis Rubra Pilaris
Actinic Keratosis Hair Loss - Telogen Effluvium Plantar Warts
Age Spots WORKS Halo Nevus Poison Ivy
Allergic Contact Dermatitis Hand Dermatitis Poison Oak
Anal Warts Heat Rash Pompholyx
Angioma Herpes Simplex Precancers of the Skin
Aphthous Ulcers Herpes Zoster (Shingles) Pruritus Ani (Itchy Butt)
Athlete's Foot Hidradenitis Suppurativa Pseudofolliculitis Barbae
Atopic Dermatitis Hives Psoriasis
Atypical Moles Hyperhidrosis Razor Bumps WORKS
Barnacles of Aging Ichthyosis Rhus Allergy
Basal Cell Carcinoma Impetigo Rhyniophyma
Bateman's Purpura Pityriasis Alba Ring Worm - Body
Berloque Dermatitis Irritant vs. Allergic Dermatitis Ring Worm - Scalp
Boils Jock Itch Rosacea
Bruising Back of Arms Keloids Scabies
Bullous Pemphigoid Keratoacanthoma Scar, Abnormal
Candida Keratosis Pilaris Schamberg's Disease
Carbuncles and Furuncles Lentigines (Sun Spots) WORKS Scleroderma, Localized
Cherry Angioma Lichen Planus Sebaceous Hyperplasia
Chiggers Lichen Planus Like Keratosis Seborrheic Dermatitis
Chondrodermatitis Helicis Lichen Simplex Chronicus Seborrheic Keratosis
Clark's Nevus Lichen Sclerosus Senile Angioma
Cold Sores Lichen Striatus Shingles
Condylomata Lupus of the Skin Skin Aging WORKS WORKS
Cysts Lyme Disease Skin Tags
Dandruff Lymphomatoid Papulosis Solar Keratosis
Dandruff (Severe) Mask of Pregnancy WORKS Squamous Cell Carcinoma
Darier's Disease Melanoma Stasis Dermatitis
Dermatofibroma Melasma WORKS Sun Burn
Diaper Dermatitis Miliaria Sun Damage WORKS
Discoid Lupus Erythematosus Moles Sun Spots WORKS
Dry Skin Molluscum Contagiosum Sweating, Excessive
Dyshidrotic Dermatitis Mycosis Fungoides Telogen Effluvium
Eczema, Atopic Myxoid Cysts Tinea Capitis
Eczema, Dyshidrotic Nail Splitting, Brittle Tinea Corporis
Eczema, Hands Nail Fungus Tinea Cruris
Eczema, Localized Necrobiosis Lipoidica Diabeticorum Tinea Pedis
Eczema, Nummular Nickel Allergy Tinea Versicolor
Erythema Multiforme Nummular Dermatitis Urticaria
Erythema Nodosum Onychomycosis Urticaria Pigmentosa
Folliculitis Onychoschizia Vitiligo
Folliculitis Keloidalis Nuchae Perioral Dermatitis Warts
Fordyce’s Condition Pfiesteria Xanthomas
Granuloma Annulare Pimples WORKS Xerosis (Dry Skin)
     

FAQ: Nur76 Ingredient list

Awaiting to be up-loaded soon ... Please note we cannot give away % of ingredients and our secret ingredients! However the basic ingredients will be listed! :)

 

 

 

FAQ: Why do people want to lighten Skin Colour?

 

 

 

Why do you think people want to have a lighter skin?

Skin whitening has a long history in Asia stemming back to ancient China and Japan. A white complexion was seen as noble and aristocratic, especially in Southeast Asia. Only the rich could afford to stay indoors while peasants worked in fields.

I think there are many factors why many Asians prefer fair skins. One of them is that it is looked as a superior colour. It could be because most of the rulers in the Asian subcontinent were fair in complexion. And this attitude has followed since then. To add to that we also associate fair complexion to westernisation which people in Asian countries are following. Moreover we have been told since childhood about mythological evil characters as dark in colour.

Surprisingly if you look closely at the English language you will see that we use the word fair to mean nice and good and dark to symbolise ugly and evil.

Besides this the media has also played a major role in this matter. Almost all actresses, all models in asian subcontinent are fair in complexion.

Why this fuss on people lightening their skin seen in such a negative light?

I think skin lightening is a personal choice and it should remain that way. Everyone has the right to decide what suits them the best. What makes them happy or make them feel confident. As you would see people colour their hair green, pink which are not natural shades, but it is not looked down upon. Similarly there is no reason why someone should look down upon using skin lightening products. Problem starts when people tend to overdo things or become dependent on such things.

What products be used?

I think before a person starts to use a product they should make sure that the product is safe to use and contains no harmful chemicals. Safest bet these days is to use products with natural extracts which have been certified by the country’s national health agency.

What can be the side effects of using such products?

The side effects can be psychological dependence, or biological such as rashes, blood disorders or even neurological problems. These are seen usually with products that have high concentration of chemicals such as hydroqinone, mercury and topical steroid creams. It is best to use products with natural extracts.

Prevalence

A recent study in 2002 showed that around 77% people in Lagos in Nigeria were using skin lightening products. In another survey it was found that 66% men in HongKong wished their partners were fairer in complexion whereas 50% women wanted their partners to be fairer. The figure rises to 77% males wanting their partners to be white in Malaysia.

Skin whitening has a long history in Asia, stemming back to ancient China and Japan, where the saying "one white covers up three ugliness" was passed through the generations.
A white complexion was seen as noble and aristocratic, especially in Southeast Asia, where the sun was always out. Only those rich enough could afford to stay indoors, while peasants baked in the rice fields.

In their early bid to lighten up, Chinese ground pearl from seashells into powder and swallowed it to whiten their skin, says Chinese University chemical pathology professor Christopher Lam Wai-kei, while across the Yellow Sea, Geisha girls powdered their faces chalk white.

This obsession with whiteness has not faded over time. A survey by Asia Market Intelligence this year revealed that three quarters of Malaysian men thought their partners would be more attractive with lighter complexions.

In Hong Kong two thirds of men prefer fairer skin, while half the local women wanted their men paler. Almost half of Asians aged 25 to 34 years used skin whiteners in a business that some analysts have said could be worth billions of dollars.

 

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